Publication Details

Category Text Publication
Reference Category Journals
DOI 10.1111/cobi.70234
Licence creative commons licence
Title (Primary) Harnessing social media data to track species range shifts
Author Chowdhury, S.; Hawladar, N.; Roy, R.C.; Capinha, C.; Cassey, P.; Correia, R.A.; Deme, G.G.; Di Marco, M.; Di Minin, E.; Jarić, I.; Ladle, R.J.; Lenoir, J.; Momeny, M.; Rinne, J.J.; Roll, U.; Bonn, A. ORCID logo
Source Titel Conservation Biology
Year 2026
Department iDiv; BioP
Page From e70234
Language englisch
Topic T5 Future Landscapes
Data and Software links https://doi.org/10.15468/dl.wq7282
Supplements Supplement 1
Supplement 2
Supplement 3
Keywords biodiversity shortfall; citizen science; Facebook; Flickr; iEcology; invasive species; range shift; social media
Abstract Biodiversity monitoring programs and citizen science data remain heavily biased toward the Global North. Especially in megadiverse countries with limited biodiversity records, incorporating social media data can help address existing data gaps. However, whether such data can significantly improve our understanding of range-shifting species is still unknown. We tested whether social media data improved our knowledge of the range dynamics of a rapid range-shifting butterfly, the tawny coster (Acraea terpsicore). We collated locality data from Flickr and Facebook and compared these with occurrence data from the Global Biodiversity Information Facility (GBIF). We used species distribution models (SDMs) and niche assessments, which we calibrated with data from GBIF alone and both sources combined (GBIF and social media data) to analyze range shift dynamics. Social media data increased occurrence records by 35%, and the proportion of social media data was higher in countries poorly represented in GBIF. In addition, we obtained new distributional information from well-represented countries (e.g., Australia and Malaysia). Over time, the SDMs calibrated with GBIF and social media data showed greater expansion rates than SDMs based solely on GBIF data. The niche assessments revealed that GBIF-only data failed to capture regions with relatively low maximum temperature, relatively low precipitation and high elevation. Our results highlight the potential of harnessing social media data to track rapid biodiversity redistribution in response to climate change.
Chowdhury, S., Hawladar, N., Roy, R.C., Capinha, C., Cassey, P., Correia, R.A., Deme, G.G., Di Marco, M., Di Minin, E., Jarić, I., Ladle, R.J., Lenoir, J., Momeny, M., Rinne, J.J., Roll, U., Bonn, A. (2026):
Harnessing social media data to track species range shifts
Conserv. Biol. , e70234 10.1111/cobi.70234